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Aromatic · Spicy · Fresh · For Him
Urban Elixer
1,248 ReviewsFounding price — celebrate our launch
Inclusive of all taxes · Free express shipping over Rs. 999
The Composition
A fragrance is a sequence, not a smell.
Urban Elixer is the most wearable fragrance in the range and the easiest to like. If you're buying your first bottle from us, start here.
First 10 minutes
Top
A loud, juicy citrus burst — Calabrian bergamot is sweeter and rounder than ordinary bergamot — immediately spiked with raw black pepper. Bright and aggressive in the first breath.
20 min – 3 hours
Heart
Three peppers layered at once: Sichuan brings a tingling citrus-heat, pink pepper adds a rosy fizz. Lavender and geranium smooth the edges while vetiver and patchouli ground it in something earthy.
4 hours onward
Base
Ambroxan is the note behind almost every modern compliment-getter — clean, mineral, slightly salty, and it radiates. Cedar keeps it dry; labdanum adds a soft amber sweetness underneath.
How It Wears
Measured on skin, not on paper.
Averages from our wear-test panel. Oil-rich skin will run longer; dry skin, shorter.
Best Season
All year — best in spring & autumn
Wear It To
Office, dates, everyday, travel
Skip It For
Nothing, really — it's the safe one
The Signature Collection
Five extraits. One price. Choose by mood.
All at 25–30% concentration, all one price. If Urban Elixer is not quite right, one of these will be.
| Fragrance | For | Character | Signature note | Longevity | Wear it | |
|---|---|---|---|---|---|---|
| Royal Oud ElixerOriental saffron | Unisex | Deep, smoky, ceremonial | Kashmiri saffron + agarwood | 9–11 hrs | Winter evenings | View |
| Dessert RoyalOriental leather | Women | Dark, resinous, unapologetic | Tobacco + leather + ambergris | 10–12 hrs | Cold nights, formal | View |
| Urban ElixerYou are viewing this | Men | Sharp, peppery, crowd-pleasing | Sichuan pepper + ambroxan | 8–10 hrs | Anywhere, year-round | — |
| Noir blossomFresh marine | Men | Clean, breezy, easy | Marine accord + grapefruit | 6–8 hrs | Office, summer days | View |
| Primal IgniteWhite floral | Women | Luminous, soft, romantic | White florals + rose + moss | 7–9 hrs | Daytime, spring | View |
What Buyers Say
Reviews
My daily office pick
Crisp bergamot opening that dries down clean and woody. Inoffensive in meetings but still has character.
Arjun V.
Lovely
Really enjoy the scent profile, though I only get about four hours before needing a re-spray. Would buy again if there were an EDP version.
Nikhil R.
Before You Buy
The questions that stop people.
What if I don't like it?
Is the price justified for 100 ml?
Is this a clone of a famous designer fragrance?
Is it safe as a first purchase / gift?
How fast will it arrive?
Wear it for a month. Send it back if it is not you.
Try Urban Elixer risk-free. Buy the full bottle and wear it properly — to work, to dinner, in the rain. If it has not earned a place on your shelf in 30 days, we refund it in full and cover the return. No form, no photographs, no restocking fee. One email is enough.
Urban Elixer · Eau de Parfum
Pepper, ambroxan, and cedarwood.
Complimentary shipping and 30-day returns. Only a few bottles remaining in this batch.
🔒 Secure checkout · 30-day money-back guarantee · Free shipping over Rs. 999
